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This Super Bowl Ad Is Already Facing Sexism Accusations

by Glenn Davis | 2:48 pm, February 3rd, 2012

Ah, Valentine’s Day – a day to show your significant other just how much you appreciate them, and a day to be depressed at not having a significant other if you’re without one. If you’re a guy who’s worried about what to do for the big day, though, Telefora’s here to help with its Super Bowl commercial. And you’ll never guess what this flower company thinks you should buy. (Flowers. They want you to buy flowers.) And they’ve enlisted the help of model Adriana Lima to convince you:

Indeed. Not too complicated, bros. Give and receive. Give Adriana Lima flowers, and you will receive…delicious candy! …Nah, just kidding, she’s talking about sweet, sweet loving. And that has pretty much everyone – from our friends at Styleite and The Jane Dough to Jezebel – calling the ad sexist. And of course, the idea that the point of Valentine’s Day is to trade a bouquet for sex is ridiculous. The point of Valentine’s Day is for companies like Teleflora to make a boatload of easy money.

[Styleite]

Filed Under:
Super Bowl Commercials

http://pulse.yahoo.com/_BOVGSJTBPYXEE5CBYYD2OJS6FI Jon

This reminds me of that Family Guy Diamonds spot. ”DIAMONDS. She’ll pretty much have to.”
DM

sexist my ass, these sites likes styleite, jane dough, and jezebel…are just that…for jezebels!
Dave493965

Seems pretty straight forward to me. If you are a guy who doesn’t know this already, you are probably “carrying pictures of chairman Mao.”
Justin Djcustom

Desperate Housewifes is much worse!!! and that show was on the air for years…
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http://www.facebook.com/joshuabozeman Joshua Taj Bozeman

My biggest issue when I saw this during the game was I thought she was speaking a foreign language. I had no idea what on earth she said or what the ad was even promoting.
Anonymous

m’y classmate’s step-aunt makes $81 every hour on the internet. She has been fired for 9 months but last month her income was $8122 just working on the internet for a few hours. Here is the site..M`a`k`e`C`a`s`h` 1`3。’C O M
Spudfriees007

Heres an idea. Shut the fuck up you hairy legged feminist bitches. Its a fucking commercial get over it