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Media MonsterNBA

These User-Generated Logos For The New Orleans Pelicans Will Defy Your Expectations

99designs, the crowdsourcing logo design service where users compete for prize money, is holding a contest in which its legion of art school grads attempt to brand the unbrandable: the New Orleans Pelicans, which, it was reported earlier this month, would be the new name for the NBA’s sputtering Louisiana franchise.

It’s worth noting that the name change isn’t official yet, and the NBA has registered a few other trademarks for possible use: the Rougarou, the Mosquitos, the Swamp Dogs, and the Bullsharks are all still on the table. But if the Hornets are indeed going to become the Pelicans — and if these crowdsourced gems are any indication — their branding choices won’t be terrible. (Mostly, as our own Glenn Davis noted, because “Pelicans in hats” seems to be a running theme here.)

To the logos we go.

Oh, and once you’re done perusing, head over to 99designs to vote in their contest.

  • cheese2

    Of these, I like the 2nd, 3rd, and 5th. The 3rd is my favorite.

  • RR

    loved the 2nd, but the name is weird

  • Anonymous

    if you link to site to vote on designs, #2 is not even an option.

  • Anonymous

    I was skeptical when they decided on the team name, but these logo designs look pretty cool. They’re take away the silliness of the name “Pelicans.” In order, I like 1, 3, 2, and 5. I do not like #4.

  • BjamminD

    I like 2 & 4

  • linkdeville

    I think #2 would be a great patch on the waistband and jacket shoulder area

  • linkdeville

    Being from the city, I really wish they had put more thought into the name change. There are some more fitting names that would not make them come off as weak. I mean, WTH does a pelican do anyway? Sit and occasionally swoop down and catch fish? The name is a joke! New Orleans Crawgators has a better ring to me. 2 mascots and both have a predatory mentality. May not be the best, but I’m sure the city would have been good with it.

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