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Media Monster

This Exists: Bleacher Report Publishes (Then Deletes) Slideshow On Japanese Tsunami


First, a bit of context. Bleacher Report is a sports website that accepts pieces from all forms of amateur sportswriters. This means that they put out a ton of content and, thusly, have a ton of sway on search engines. They do very good traffic because of this.

Try Googling three hot topics in sports right now: odds are, Bleacher Report will be near the top of your search results in at least one of these searches (it’s worth pointing out that Google has taken measures to combat “content farms” like BR, although it still remains to be seen how effective those measures turn out to be).

But the flipside of having so much content is that they sometimes publish things that shouldn’t be published. Like this piece, which uses the tsunami in Japan as an excuse to publish a slideshow about “The Worst Natural Disasters In Sports.”

Here’s the lead-in to the slideshow.

Before I begin this list, let me state that my thoughts and prayers go out to the people of Japan and to anyone this will affect in the future.

Here is a list of the worst natural disasters that affected sporting events.

Yup.

Now, I don’t want to turn this into a “Bleacher Report is the end of all things good” post, because a blogger making fun of BR is like a comedian making fun of white people dancing; it’s been done before, and it’s too much of a go-to.

They’re taking measures to improve their editorial content, hopefully leading to a decrease in these types of posts. Also, everyone has written things that they’re not proud of. It happens when you have to publish 12-20 posts a day and maintain traffic levels.

But this one’s bad, even for Bleacher Report, and is worth pointing out because it egregiously capitalizes on something that has left a lot of people dead, hurt, or homeless.

UPDATE: The slideshow has been deleted. Thank God.


  • Dsjj251

    ” Try Googling three hot topics in sports right now: odds are, Bleacher Report will be near the top of your search results in at least one of these searches (it’s worth pointing out that Google has taken measures to combat “content farms” like BR, although it still remains to be seen how effective those measures turn out to be). ”

    i dont understand why this paragraph is included in the article or how it even makes sense in the first place. it has nothing to do with what actually happened on the site and even more weird( for a lack of a better term), is that fact that its called a “content farm”, isnt that what all sports sites that cover all major sports is ? And why would it be wrong for B/R to be a content farm which is the same thing ESPN, Scouts, and Yahoo Sports is ?

    last but not least, why would Google want to or even try to cut down on this , thats what i understand the least, that would mean cutting down on sites like CNN as well which covers news on everything including sports.

  • Dsjj251

    one more comment. I have been to Bleacher report, and It seems like a great site. it is the 4th most visited sports site in the US. I have also never heard anyone make fun of it( yes your site is the first one to say people make fun of it), I also find that the amateur writers on Bleacher Report have better research than the ESPN writers.

    further more, even if people do make fun of Bleacher report( which like i said, your site is the only one i have ever seen do it), what does it matter? Sports Grid ? no one has ever heard of this sit. you saying people make fun of Bleacher Report is like a Youtube Vlogger making fun of CNN

  • http://twitter.com/substate Chris Dizon

    haha this guy has never heard of anyone making fun of bleacher report. i bet you’re one of their top “writers.”

  • http://twitter.com/substate Chris Dizon

    haha this guy has never heard of anyone making fun of bleacher report. i bet you’re one of their top “writers.”

  • Dsjj251

    I have never written a single article for Bleacher Report, but thanks fo showing the world you can be an a**.

  • Anonymous

    It’s a question of quality. ESPN, Scouts, Yahoo Sports, and CNN put out quality content. Bleacher Report does not.

  • Chicgoods15

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