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NCAA Football

Jay Bilas Made The NCAA Look So Stupid That They Had To Acknowledge It


Jay Bilas NCAAThe only thing Jay Bilas likes more then length and wingspans is calling out the NCAA for its hypocrisy. He’s done an admirable job, but despite his persistence, the NCAA has never cared that it’s being embarrassed, because it can typically do whatever it wants.

But yesterday, Bilas embarrassed them so much that they actually did something, which is a marvel itself. He sent out this tweet, and Twitter exploded.

Obviously, the argument is: Johnny Football can’t profit from signing his own autograph, but the NCAA can profit from a jersey marketed under his name, and they don’t have to share any of they moneys with Mr. Football. Unfair.

Bilas has 2 bajillion followers, so people ran with this, pointing out that this works even for the budding, quasi-stars and the disgraced.

And James Vandenberg. (For non-B1G fans, that means “useless.”)

Amidst the embarrassment, the NCAA removed the search bar from their website, completely. Now, you can’t even make legitimate searches, like “ROWL TYDE TEEYE SHURT.”

It’s not hard to make the NCAA look stupid, but it is hard to make them to acknowledge it. This is one of the first times a domino has fallen (aside from a playoff actually happening), so perhaps more will follow. Thank you, Jay Bilas.

Photo via


  • anon
  • paintcan

    shop UNC ethics

  • Bilas Sucks

    I’m guessing that search tool is powered by Google or something similar and therefore the search terms are set up, wisely, by them to maximize traffic. Which would include people just searching for their favorite player by name. Which is how everyone would search anyway. This is just smart business and much to-do about nothing.

  • Lori MD

    All sounds cool but…the NCAA doesn’t own that site. NCAA owns the domain, Turner Digital owns the site and Fanatics owns and sell the merchandise. The NCAA is just an affiliate and gets 10-20% of the gross. It was Fanatics that removed the search function across all of its feeds. Rivals (Yahoo) and 247Sports (CBSSports) have the exact same feed on their sites.

    If Bilas had gone to Duke.Rivals.com he would have gotten the exact same result but wouldn’t be trashing Duke. Guaranteed.

  • Come on now…

    You’re so wrong…….so so incredibly wrong. Doesn’t matter who powers the tool. It’s there and it’s linked to merchandise. If you have the conscience to defend the NCAA, which is a heartless gang of crooks and criminals (I’m being nice), you should get into insider trading, ambulance chasing, or defending murderers. The NCAA is one of the most disgraceful organizations in a country full of despicably unethical organizations.

  • anon

    Great piece. Keep it up. I can hear Bilas saying “length” and “wingspan” in my head now.

  • Habby

    Each of those images needs to be tagged with the name in the coding in order to show up for the relevant search queries. That’s why a Cody Zeller jersey doesn’t show when searching victor oladipo. Just because it doesn’t show the name in a visible place doesn’t mean it’s not being marketed as such. Even if the search tool is powered by Google, all Google sees is an image, it doesn’t know what terms to correlate that image to without the proper coding (I. E. Keywords)

  • Anonymous

    Why does the NCAA get ANY of the gross? I thought they were an organization set up for governance, not sports merchandise marketing.


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