The previously-leaked new Dolphins logo is the real deal. You can see it above. We were underwhelmed. Why? Well, it’s not bad, but it also doesn’t look that different from the previous one, which we didn’t think desperately needed changing. But forget what we think: what does a design professional think? Well, luckily, we know a design professional who is also a Dolphins fan: Analise Smith, who used to work with us. (Like the way SportsGrid looks? Thank her.) Here’s what she had to say, excerpted from gchat:
Its not terrible, I was hoping for something as awesome as the [New Orleans] pelicans logo
[The Pelicans’ logo] conveys everything it needs to, it was very deliberate and the elements have clear concepts
Its hard to make a pelican look awesome and they did it
and the typography was great
now I’m mad about dolphins logo
Well, a “could be worse” verdict… you know, could be worse. At least Marino and Shula are on board. [L.A. Times]
We can only hope he did the belt gesture after every foodstuff prepared. [Bruce Beck]
To be fair, the material being covered probably wouldn’t hold the attention of you or me, either. [Deadspin]
Predict THOSE outcomes, smart guy! [Yahoo/NBC]
5. Not sports related, still important.
“Homemade Mozzarella Sticks.”
It’s always better when you can see the cheese oozing out.
Time for the best failed burglary attempt you’ll see all day.