FanDuel Announces Official Betting Partnership with PGA Tour
FanDuel has announced an official partnership with the PGA Tour. The multi-year agreement will make FanDuel the official betting operator of the PGA Tour.
The deal will provide FanDuel with the rights to logos and the ability to advertise within TOUR Media and TOUR partner platforms. FanDuel will also now have the rights to create specific pre- and post-tournament betting content and programming.
“We have long admired FanDuel’s brand, product and marketing strategies as well as the leadership position it has taken since the legalization of sports betting in 2018. We are excited to bring FanDuel into the PGA TOUR’s Official Betting Operator program as we continue to engage new fans in this rapidly growing space.”Norb Gambuzza, SVP, Media & Gaming, PGA
The PGA Tour and golf in general has seen a boom in betting on FanDuel’s platform in recent months since its return from the pandemic, with golf having the highest single-event handle on FanDuel Sportsbook on nine of the last 12 Sundays.
“Golf interest is up on FanDuel, so we are excited to deepen our relationship with the PGA TOUR. We will now be able to offer unique gaming experiences on our platform, special TOUR related promotions for our customers and an enhanced content experience across the TOUR’s properties to really prove to bettors across the nation that there are More Ways to Win at FanDuel.”Mike Raffensperger, CMO FanDuel Group
With the amount of buzz around golf right now in the betting markets, this looks to be a slam dunk partnership for both sides. If you’re looking to wager on golf over at FanDuel Sportsbook, all available bets can be found here.
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David Kaestle is not a FanDuel employee. In addition to providing DFS gameplay advice, David also participates in DFS contests on FanDuel using his personal account, username davekaestle. While the strategies and player selections recommended in his articles are his personal views, he may deploy different strategies and player selections when entering contests with his personal account. The views expressed in their articles are the author’s alone and do not necessarily reflect the views of FanDuel.