Dirk Nowitzki Has No Use For Your Piddling Endorsement Deals
Dirk Nowitzki is an NBA champion. And you know what happens with NBA champions: companies want them to shill for their products, and are willing to pay handsomely to make it happen...even if they hadn't necessarily been the most marketable people before. And most people take full advantage of said endorsement opportunities. After all, it's a bunch of money. Who turns down a bunch of money offered to them by legitimate means?
NBA champion Dirk Nowitzki, that's who. He recently detailed just how hard he's being pressed by companies to sign up for endorsement deals - and just how easily he's rebuffing it all - in an interview with German publication Spiegel. (We looked at one of the weirder parts of this same interview last week.) Dirk's reasoning for turning that money down (despite that "there certainly isn't a shortage of offers") is simple:
How crazy do you have to be when you can afford everything but still clutter up your life with all sorts of advertising appointments? No thanks.
Of course, many people would turn that question on its head: "How crazy do you have to be when you could have millions and millions of dollars (according to The Daily's Dan Wolken, Dirk may well be leaving tens of millions on the table for the balance of his career), and you turn it down?" There's no one right answer - if someone is offered a bunch of money to endorse a product and takes it, that's their right and it's hard to blame them (caveat: as long as they know it to be a legitimate product). People are worth what the market's willing to pay them, it's the capitalist system at work, etc.
Dirk, though, seems fully content and at peace with the way he operates, so it's hard to blame him. It reminds us of when Andrew Luck turned down the NFL for another year at Stanford. Plenty of people wondered what the hell Luck was thinking passing up certain No. 1 pick money, but Luck wasn't one of them. he had work left to do at Stanford, so he's going to do it - multimillion-dollar insurance policy in tow.
Dirk, of course, is even more financially secure, enough so that he'll never want for anything money can buy. He can more than afford to march to his own beat - and thanks to that, he won't want for an uncluttered life either. Yes, it's good to be Dirk right about now.
Getty photo (Ronald Martinez)
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