Dwyane Wade’s Self-Appointed Nickname “WOW” Is Why Nicknames Are Not Self-Appointed

  • Dylan Murphy

Did you know that Dwyane Wade is no longer “The Flash?” Not sure when that happened, but apparently it did. And that means Wade has been nickname-less for over two years now, a situation which he recently rectified. Lifting directly from his shoe company, Li-Ning, which has branded his line with the slogan “Way Of Wade,” Wade wants you to know just how highly he thinks of himself. But he’s a humble guy, so he can’t just come out and say it directly.

Via The Palm Beach Post:

“It’s ‘WOW,’ Way of Wade,’ James said, referring to the slogan for Wade’s Li-Ning shoes. ‘I think it’s corny.’

Wade, who discarded the ‘Flash’ nickname two years ago, did not concur.


‘I’m taking it global!’ he shouted.”

Stop. Just stop it. You are no Black and Decker.

[The Palm Beach Post, via Eye On Basketball]