The Knicks Ain’t Afraid of No Ghosts In Ghostbusters Crossover Ad
Cinematic Universes are all the rage in Hollywood these days, ever since the cool kids at Marvel made like 12 great movies (plus Iron Man 3) and stuck them all in the same fictional world. After the comic book giant was able to print its own money with the concept, needless to say studios everywhere got dollar signs in their eyes. Now, we're getting a cinematic universe for everything from Hasbro toys to Hana-Barbera cartoons, so we can only hope for the day a one-eyed Yogi Bear corners George Jetson and asks him to join the "Pic-a-nc Basket" Initiative.
No exception to this trend is the Ghostbusters franchise, which, you may have heard, is getting a reboot this summer to kick off its plans for a shared universe. To promote the upcoming retelling of the Ghostbusters myth, the film has teamed up to create a couple of slam-dunk spots (the other, rather ordinary, spot featuring Kobe Bryant getting a new retirement activity) that are currently running during the NBA Finals. And with these ads, the NBA and the studio have achieved the unthinkable...they've created something more unrealistic than ghosts haunting New York City by putting the Knicks on TV during the NBA Finals!!!
In this particular spot, set at the Knicks' home of Madison Square Garden, current Knicks Carmelo Anthony and Kristaps Porzingis, ghost of Knicks past Walt "Clyde" Fraizer and Knicks superfan Spike Lee (who hilariously claims he "lives" at the Garden) suit up to take the greatest threat of all...JAMES DOLAN!!!!
OK, that was a little harsh...Slimer, I apologize.
As you can tell from the headline, I would totally watch this movie (And yes, before you ask, I'll happily watch the actual upcoming reboot as well). How many great Clyde one-liners are just begging to come from a Knicks-centric Ghostbusters movie? Also, not only Melo and Kristaps get some airtime during the NBA Finals (again...most unrealistic part), but Spike finally gets a redemption story. Seriously, this 30 second spot was better than all of Oldboy combined.
On a related note, new Knicks head coach Jeff Hornacek did comment on how ghostbusting was going to affect his two star players' offseason conditioning at his introductory press conference on Friday afternoon.
Geoff Magliocchetti is on Twitter @GeoffMags5490
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