Uncle Drew Is Back, Baby
It's been two years since we last saw Kyrie Irving's grizzled old guy-character "Uncle Drew" schooling "youngbloods" on the blacktop -- something at least partially explained by his recent string of injuries. But Pepsi posted the fourth installment of their perfectly executed viral marketing campaign Thursday morning, which takes us way deeper into the life everyone's favorite balling grandpa. A full six minutes of background story shot like it was a Christopher Nolan film, topped off by Kyrie shaking the shoes off of normal human beings at a playground in Miami to remind you of just how awesome it's going to be when he rejoins the Cavs (which should be soon), below...
The rest of the series, for context, below...
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