From Hero To Meme: How Pete Carroll’s Life Changed In Mere Seconds
Rick Chandler 03:58 pm, February 04th, 2015
Pete Carroll was seemingly living a charmed life. He got away Scot free at USC, leaving the Trojans to NCAA sanctions in his wake; he then grabbed one of the premiere head coaching jobs in the NFL. The replacement refs loved him; and he's pals with Ron Burgundy. Then the big prize: last year's Super Bowl trophy. Why, we wondered, was God playing favorites?
After that Super Bowl win, one would think that Carroll would never have to buy another cup of coffee in Seattle for the rest of his life.
But then, Malcolm Butler's interception at the goal line -- and suddenly Carroll has gone from sipping free coffee to serving it.
Twitter is a dominatrix. Taken on its own it's not much -- just words and pixels on a computer screen. But it also reflects the public consciousness, and you can't discount that. When Twitter decides to make you a meme, it's usually because you screwed up. Royally.
That has to be my favorite so far.
Lordy, this Me/Pete Carroll meme is seriously everywhere and spreading! Bet it went to Disneyland as well.
Was Carroll's (or whomever's) decision to throw on second down at the goal line really that bad? Nah -- Butler just came up with a great play. But the perception is that it was the worst call in NFL history, and that's what matters these days.
Carroll has been tried and convicted the court of 140 characters or less. Whether or not he's actually guilty is not the point. He's now a meme, and that means goat, and will remain so until he wins another Super Bowl.