The Tampa Bay Buccaneers Are The Latest NFL Team To Ensure Steve Jobs’ Apple Legacy Lives On
Earlier this year, we heard about how some NFL teams wanted to start putting their playbooks on iPads. A few months after that, a couple teams were starting to actually do it. And today, the St. Petersburg Times gave us more evidence that the trend is catching on. The Tampa Bay Buccaneers are the latest team to scrap the whole "paper playbooks" idea in favor of digitizing the operation...and soon enough, we'd bet every team in the league will do it.
According to Rick Stroud's story, coach Raheem Morris was fully on board with the iPad idea from the get-go, and had an easy time convincing the organization higher-ups that 90 iPads would be a worthy investment. And they're getting the maximum possible out of it - in addition to the plays, they're also uploading video for players to study. It's too convenient not to do. Even one of the Bucs who apparently wasn't as keen on the iPad idea (Earnest Graham, and eighth-year NFLer), said "guys are really more likely to go home and take a look at their plays" now that they're in digital form. Meanwhile, one of the younger guys, safety Cody Grimm, called it "awesome."
Speaking of "the younger guys," it's tempting to assume the Bucs do it because as far as NFL head coaches go, Morris is not just one of the younger guys but the youngest guy (he turns 35 next month). And while he did apparently spearhead the Bucs' iPad efforts, it's not just the young coaches embracing it: CBS' story from June specifically mentions the Falcons and Ravens as adopting the iPad idea: Ravens coach John Harbaugh is 48, while Falcons head man Mike Smith is 52.
To us, that's more evidence that the iPad mini-trend is about to catch on in a much bigger way. This isn't a young-person thing. Rather, let's look at the three organizations we know are doing it: the Ravens, who've been to the playoffs three years running. The Falcons, who are 33-15 overall and have been to the playoffs twice in three years under Smith. The Bucs, who won 10 games in a tough division last year with one of the league's youngest rosters. This is a smart person thing, and it won't be long before teams everywhere - even if they do it reluctantly - realize it. The legend of Steve Jobs, even in retirement, grows ever more.
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