Mike Wise’s Fake Tweet Pisses Off Everyone (Gaffes Of The Year – #7)
"...during his radio show on Washington’s FM sports net, The Fan, Wise thought it would be fun to toy with his Twitter followers by posting a few fake rumors. The fake stories were none too salacious (rumors about whetherDonovan McNabb would start the Washington Redskins first game, for example), but the one that did take hold and passed around plenty was a claim that Ben Roethlisberger’s suspension would be five games after his meeting with the commissioner later this week.His motive was to test a theory about what is considered credible and believable on the social status network, that those who have a certain air of authority often are believed fully without further vetting."What's kind of funny is that Roethlisberger's suspension was eventually reduced from the original six games to four, but it didn't change the fact that Wise kind of came off a little bit as a "Get Off My Media Porch, You Crazy Twitterating Kids" type.The Post got a little egg on their face (after all, they did have in place certain rules against "fabricating stories," regardless of which media channel a journalist chose to broadcast their story). Wise ended up getting suspended and apologized profusely to several people, including his Twitter followers and in an interview with Dan Levy after the fact.We ended our coverage in September with the following point. Considering this gaffe, I think it's worthy of a reprint:
I’ve convinced myself that Wise wanted to make the famed “blogger in pajamas” point. Instead, he made the “journalists don’t get social media point,” and the evidence of this to me is his “I’m sorry you feel that way,” apology:
Yep. He sure was.The Top Ten Sports Media Gaffes of 201010. Chris McKendry’s Unfortunate Slip-up 9. Tim Cowlishaw’s Darrelle Revis “scoop”8. Jeremy Roenick Cries on the Air7. Mike Wise's Fake Twitter Flap6. Jay Mariotti's Arrest Brings Joy To Everyone5. The Media Vs. Cam Newton4. Karen Owen and the Duke Sex List
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