Last year, Kobe Bryant and Lionel Messi teamed up with Turkish Airlines for this massively popular commercial where the two superstars vied for the attention of a young kid on an airplane. Remember? The house of cards? The juggling? No? Here’s the video.
This time, the duo has returned in a more 2013-relevant television spot: A selfie contest. Woo! Watch as Kobe awkwardly tries to smile in the final scene. He hates losing so much he struggles to keep his “competitive face” under wraps.
H/T Kyle Coats