
NCAAF · 1 year ago
Big 12 in Talks to Sell Naming Rights for $30-50 Million
The Big 12 Conference eyes $30-$50 million for naming rights, considering major brands like Allstate, according to ESPN and Yahoo. Ben and Donnie discuss.

The Big 12 Conference eyes $30-$50 million for naming rights, considering major brands like Allstate, according to ESPN and Yahoo. Ben and Donnie discuss.