FanDuel Group and SportsGrid Announce Exclusive Content and Distribution Partnership
FanDuel Becomes Exclusive Sportsbook, Casino, Racing and Fantasy Sports Partner of SportsGrid, the first 24-hour network dedicated to sports wagering.
NEW YORK, June 23, 2020 — FanDuel Group and SportsGrid today announced a strategic content and distribution partnership designating FanDuel as the exclusive Sportsbook, Casino, Racing and Fantasy Sports Partner of SportsGrid, the first 24-hour network dedicated to the analysis and coverage of sports betting.
The multi-year agreement grants FanDuel exclusive category access to digital distribution, broadcast, syndication, and radio assets across SportsGrid’s gaming and lifestyle network, including XUMO, PlutoTV, The Roku Channel, and STIRR.
FanDuel and SportsGrid will collaborate on over 50 hours of original video and audio content each month for daily fantasy and sports betting enthusiasts. SportsGrid will also exclusively promote and feature FanDuel odds, data, and promotions in both branded and unbranded shows.
“We’re excited to provide our loyal fantasy and sports betting customers with more ways to learn, play and win through this exclusive partnership with SportsGrid,” said CEO of FanDuel, Matt King. “By deepening our partnership with SportsGrid, we can bolster our distribution footprint in the US and differentiate our content offerings, equipping more fans with the data and intelligence needed to make informed decisions, whether finalizing a lineup or placing a wager on a big game.”
“Millions of sports fans rely on our real-time data and intelligence as they formulate their fantasy or sports gaming strategy,” said Louis Maione, President and Founder of SportsGrid. “FanDuel has been a great partner for us and furthering our partnership with such a recognized leader in the space helps us better serve the community and strengthens our position as the premier free sports gaming and lifestyle channel.”
SportsGrid will continue to produce live sports wagering programming originating from its state-of-the-art production facility located at the FanDuel Sportsbook in New Jersey. Meadowlands Studio 1 and SportsGrid’s New York City Studio 34 will be sponsored by FanDuel as part of this latest deal.
About FanDuel Group
FanDuel Group is an innovative sports-tech entertainment company that is changing the way consumers engage with their favorite sports, teams, and leagues. The premier gaming destination in the United States, FanDuel Group consists of a portfolio of leading brands across gaming, sports betting, daily fantasy sports, advance-deposit wagering, and TV/media, including FanDuel, Betfair US, and TVG. FanDuel Group has a presence across 45 states and 8.5 million customers. The company is based in New York with offices in California, New Jersey, Florida, Oregon, and Scotland. FanDuel Group is a subsidiary of Flutter Entertainment plc, a leading international sports betting and gaming operator and a constituent of the FTSE 100 index of the London Stock Exchange.
SportsGrid, the authority on gaming and fantasy sports, is a digital-first linear video streaming network with exclusive live original programming. The network provides extensive pre-game and in-game coverage of all the major sports leagues and special events. SportsGrid statistics and data sourced from Sportradar enables the network to integrate real time delivery of player and team news, data, odds, statistics and betting intelligence across the programming on the schedule. SportsGrid is the multimedia destination to serve the massive sports wagering audience with the unrivaled best of breed programming, data and analysis.