Tom Brady Stars in Celtics Hype Video, Warns Rivals: ‘You Want Boston? Bad Idea’
Sportsgrid Staff
Host · Writer
In a captivating display of marketing genius, the Boston Celtics have dropped a new hype video that’s sure to send chills down the spine of every NBA fan. The video opens with a montage of “We want Boston” chants from rival fanbases, creating a crescendo of anticipation and tension.
As the chants fade, the unmistakable voice of New England Patriots legend Tom Brady cuts through the silence. “Really? You want Boston? Take it from me, that’s a bad idea,” Brady messages, setting the tone for what’s to come.
What follows is a highlight reel showcasing the Celtics’ dominant performance in the 2024 playoffs. The video highlights their swift and decisive victories over their first three opponents, with even the New York Knicks receiving a subtle jab for failing to advance past the Indiana Pacers in the second round. “But us? We’re still here,” Brady declares, reinforcing the Celtics’ enduring presence and resilience. “Right now, you’re going to want anyone but Boston.”
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This latest video is the second in as many days to feature Brady, following the release of the Celtics’ “All In” docuseries, presented by FanDuel Sportsbook. In the video, Brady shares insights into the championship mindset, a topic he knows all too well after securing seven Super Bowl rings — six with the Patriots — during his illustrious 23-year NFL career.
“Being a champion is a desire to achieve,” Brady reflects in the video. “A lot of people want to be in that big moment, but they’re very fearful of what comes when they don’t get it done the way they want. The mindset is always, ‘no fear’ and to prove to everybody how much they trust each other, how much they care about one another, and to prove the desire they have to accomplish something that nobody will ever be able to take away from you.”
With Brady’s inspiring words echoing in their minds, the Celtics are set to embark on the final phase of their quest for Banner 18. They face off against the Dallas Mavericks in Game 1 tonight at TD Garden, with tipoff scheduled for 8:30 p.m. ET. The stage is set, and the message is clear: Boston is ready, and they are not to be underestimated.
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